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If a keyword is on a downward trend, you may be wasting resources targeting it. Thankfully, Google has just the right tool for the job. Google Trend. It’s clear that the keyword ‘best organic eye care’ has remained stagnant, while ‘organic massage cream’ tends to have periodic spikes. That is another reason to choose the latter. Here is the takeaway. Many people do not use Google Trends in their keyword research.
But you can add it as it helps you understand the popularity of a keyword. 5. Focus on Low-Hanging Fruits This is a continuation of your keyword analysis. So, what are low-hanging fruits? They are keywords that you real estate agent email list can easily rank for based on your backlinks profile and domain authority. Imagine your domain authority is 50, and you have 50 backlinks. If the domain authority of the ranking pages and their backlinks are above 50, you may struggle to outrank them. Use the following tools to check for backlinks and domain authority. Ahrefs Website Authority. Ahrefs Backlink Checker. On SEMRush, you can use the Backlinks Analytics to check for this.

Some keyword research tools also give you this data all in one. And for others, you can click on the keyword result to get these insights. If you are using Ubersuggest, you can get these insights by clicking on the keyword after you get the search volume and SEO difficulty metric. ubersuggest keyword research tool ubersuggest keyword research tool1 Ubersuggest Keyword Research Tool The keyword in the above illustration will be a low-hanging fruit keyword if you have over 93 backlinks and a domain authority of over 30. Aside from finding keywords for SEO, building a solid backlinks profile is critical to boosting your search engine performance.
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