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formats by leading travel bloggers and shared by social influencers. Readership is increasing, and in the case of NS, conversions to ticket buyers are also increasing. Content marketer: What does it matter if your why is missing Excellence comes from a focus on design Design often draws people into your content. It's important not only to make a great first impression, but also to make a lasting impression and aid navigation. The International Interior Design Association's Perspective magazine is aimed at designers, so we believe it has to look good.
And it certainly is. Published twice a year, the magazine describes IIDA as "in tune with the needs, challenges, goals, and dreams of commercial designers by showcasing real designers and real projects," according to Special Database its agency, Imagination. We aim to position ourselves as an association. We use original photography, bold typography, infographics, intentional white space, and a bold color palette. And readers are surprised. Outlook-Coverimage source SilverKris, Singapore Airlines' travel magazine, is a monthly magazine found in your seat pocket on every flight. According to publisher SPHMagazines Pte Ltd, vibrant design and images are key to achieving the editorial objective of informing, inspiring and adding emotional impact to readers. Readers can see this in the creative illustrations of Southeast
Asia Diary, for example. , 50th anniversary of ASEAN (Association of Southeast Asian Nations): [email protected] mag, SilverKris uses vibrant design to inform and inspire readers via SPHMagazines . Click to Tweet SilverKris-Travel-Magazineimage source Selected related content: Print's Very Much Alive: Magazine examples from 9 brands Excellence comes from building loyalty and retention Building loyalty among external audiences is important, but great content is also important for internal efforts. For example, Ikea's Readme is intended to educate and unify colleagues around the world about Ikea's business practices. According to the agency OTW, the goal is for employees to be "first to know" about the company's strategy. [email protected] We believe that building loyalty between external and internal audiences is equally important .
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