How Does TikTok Work? You might not have had the chance

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What do we mean by “this”? Well, in 2021 TikTok reached the 1 billion users mark. It took only 5 years to enter that private club of the biggest social media, an impressive feat — more so if you consider it is blocked in India, a country with 15% of the global internet population. The world's most-used social platforms Source: We Are Social The monetization strategy Although free to use, TikTok has a varied number of monetization opportunities.

After all, it was one of the main drivers to justify the fusion. The C Level Contact List main way to earn money is simple: advertisements. From December 2018, ads started being tested on the platform and users started making brands’ content of all kinds go viral. There is no secret here: the huge user-base and striking download numbers are irresistible to companies who want to expand their reach. But even then, TikTok kept its initial mission and favored niche publicity — those who are really relevant to its users. Profile of tiktok's advertising audience Source.



We Are Social Because of its younger audience, TikTok prioritizes brands that offer products and services adequate to these age groups. However, TikTok already had a monetization model even before ads were present. It had a donation feature so users could donate money to the large number of rising artists and influences that were using the platform to show their work. TikTok would charge a small percentage of that sum which helped finance the project.  to know the old Musical.ly, but TikTok is very close in concept, but bigger in scope.